Les Producteurs de bovins du Québec
We were particularly active in building our relationships with the Quebec government in 2018. With the provincial election on
October 1, 2018, in mind, we held extra meetings with provincial ministers and MNAs from all parties to discuss the major issues affecting us and to share solutions that have been proposed. This initiative garnered good media coverage. It resulted in some concrete outcomes being realized, with other measures still in development.
An ambitious multi-point development plan
For over a year now, we have been working to develop an ambitious development plan with a view to increasing our production by 50 per cent by the year 2025. Several actions will be required if we are to hit this target, some of which will involve government support for production.
Responding to market expectations
The PBQ has had a keen interest in foreign markets for several years and has been working to implement tools and mechanisms to supply slaughter plants wishing to sell to these markets. The markets in question include China (beta agonist free) and the European Union (implant free).
Quebec has also been one of the Verified Beef Production Plus (VBP+) program’s longstanding major supporters. Nearly 60 per cent of Quebec’s fed cattle production is certified VBP+. The implementation of VBP+ continues to pose a challenge in Quebec’s feeder calf sector, as is the case elsewhere in Canada.
At the end of 2018, both the feeder calf and fed cattle sectors are currently focusing on promoting VBP+ and on creating incentives for participating in the program. In the fed cattle sector, we could approach 80 per cent participation by mid-2019. In the feeder calf sector, it is no exaggeration to think that we will have 40 to 50 producers certified by the end of 2019.
Quebec producers’ sense of belonging
In 2018, the PBQ board of directors adopted a detailed plan with a view to bolstering Quebec cattle producers’ sense of belonging to the organization. The plan involves various actions:
Membership in the Canadian Cattlemen’s Association
In closing, we would be remiss not to mention the board’s unanimous decision to become a member of the Canadian Cattlemen’s Association, after an absence of over 20 years. The decision was very positively received by Quebec producers. We would sincerely like to thank the board for its warm welcome and express our pride in contributing to the development of the Canadian cattle industry. Special thanks to Dan Darling, David Haywood-Farmer, and Dennis Laycraft, who helped finalize the discussions on Quebec’s membership.
For more information, please visit the PBQ website at www.bovin.qc.ca
180, 6815 - 8 Street NE
Calgary, AB T2E 7H7
© 2019 Canadian Cattlemen's Association